What I built outside my apprenticeships
Eight projects, from a research thesis to an online game. I kept them for what they show: leading a team, investigating, designing a service, automating a task.
Fluxus, a flow-tracking platform for a recycler
M2 capstone for AMETIS, a recycling company: I led a team of 5 for 7 months to design Fluxus, a platform that tracks recycling flows.
5people on the team, 3 from MITIC and 2 from MIPI- Figma
- n8n
- AI
- IoT
M2 thesis: what customer retention adds after the event
M2 thesis written on the job: 12 interviews and 3 fiscal years of data to measure what retention adds to a digital solution.
12semi-structured interviews, 6 h 54 recorded- Semi-structured interviews
- Codebook
- Qualitative analysis
Excel
M1 thesis: do video ads made with AI perform differently?
M1 thesis on 350+ video campaigns (YouTube, Meta, TikTok, connected TV): comparing the performance of ads with and without generative AI.
350+video campaigns analyzed- Excel
- Python
- Ads Transparency Centers
- TikTok Creative Center
Bachelor thesis: how Google shapes Gen Z's buying behavior
Professional thesis of my Business Bachelor's (Excelia, 2023-2024): a diagnosis of Google, then two recommendations for reaching Generation Z.
61%+of Generation Z prefer user-generated content (Anderson, 2024)- Google Ads
- YouTube
- PESTEL
- SWOT
The Ideal Plaza: a community space for Cologne, designed across four nationalities
Erasmus+ programme in Cologne: with students from 4 countries we designed a sustainable, inclusive community space. I coordinated communication.
4countries represented: France, Italy, Portugal, Germany- Double Diamond
- Service design
- Personas
- Customer journey
BTS en détresse: communications for a student movement
In 2021, during the BTS exam crisis, I ran communications for the "BTS en détresse" movement: social networks, press, live talks.
14,000+people gathered around the movement- Twitter/X
- Telegram
- Twitch
HabboCivil: an online role-playing game, from zero to 1,000+ players
Co-founder of a role-playing server on Habbo: a team of 20+ volunteers to recruit and coordinate, three versions of the game, 1,000+ players.
1,000+players gathered over more than three years- Web CMS
- Moderation
- Game design
- Team management
Fintech database: from 10,000 transactions to SQL queries
M1 group project: model and build a database from 10,000 financial transactions, then query it in SQL to read purchasing behavior.
10,000financial transactions modeled- SQL
- Conceptual model
- Logical model
- Normalization